Equal Means Equal | Social
Equal Means Equal is the name of a documentary film and national media campaign created by Kamala Lopez to raise awareness for the need of women's equality under Federal law. I partnered with this movement to place an emphasis on passing the Equal Rights Amendment through a cross-channel social media campaign. The result of a myriad of tireless activism efforts was the passing of the ERA in Illinois in May 2018. There remains one additional state to vote to ratify the Amendment into the Constitution. Role: Design + Production Client: Equal Means Equal