Smashbox | Packaging
My role at Smashbox also included the design and layout of the core line of primary and secondary packaging. My intention was focused on consistency, the best use of space for content within dielines, color correcting product shots on cartons to match the product itself, and an effective use of the department budget by elevating the lip gloss anniversary carton with silver mylar finish. Role: Design + Producton Client: Smashbox Cosmetics